![The McCurdy & Norwell Company department store was located at 285-291 Main Street East, at the corner of Elm Street. The display windows are crowded with goods. The store occupied several attached buildings of various heights and styles. c.1901-1913 [PHOTO: Albert R. Stone Collection]](https://www.rochestersubway.com/images/photos/rochester-mccurdy-department-store-windows-02.jpg)
Do you remember window shopping at the big downtown department stores? Freezing cold holiday shoppers all pressed up against the plate glass like moths to a porch light. Dreams of sugar plums and reindeer and presents under the tree were fueled by these sparkling menageries of the latest and greatest stuff. The displays themselves were an art form; and drawing people in off the street was the ultimate goal. In all but our largest metros, scenes like these have been lost as retailers gradually moved to suburban malls. Yesterday we went window shopping at the old Sibley, Lindsay & Curr Co. department store. Today let’s browse a series of pictures (also from the Rochester Public Library) documenting some of the windows at McCurdy & Co. department store in downtown Rochester more than 70 years ago…
Posts Tagged ‘McCurdy and Robinson’...
Window Shopping at McCurdy & Co.
Tuesday, December 4th, 2012Tags: Christmas, downtown Rochester, Elm Street, Empire Theater, holiday windows, holidays, John Cooke McCurdy, Main Street, May Department Stores, McCurdy & Co., McCurdy & Co. Department Store, McCurdy and Robinson, old photos, old photos of Rochester, old photos of Rochester NY, Rochester history, Rochester NY, window shopping
Posted in Rochester History, Rochester Images | 3 Comments »
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