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Development Update… 179 Atlantic Avenue

December 8th, 2014

179 Atlantic Avenue has been completely overhauled inside and out. The building is nearing completion and almost ready for occupants sometime around the new year. [PHOTO: Steve Vogt]
By Steve Vogt

There’s tons of development happening all over the city of Rochester. In addition to the bigger ones, I thought I’d keep you updated on some of the smaller projects that are less spoken about.

179 Atlantic Avenue has been completely overhauled inside and out. The building is nearing completion and will be ready for occupants sometime around the new year…

The outside of the building has been done in a bright orange, matching the eclectic feel of the neighborhood of the arts or NOTA. [PHOTO: Steve Vogt]
179 Atlantic Avenue external link was formerly home to the ARTWalk offices (and before that, the Gay Alliance offices). It was purchased by Joe Ventura, proprietor of ArtWalk Tile, and is now being converted into high-end apartments.

The outside of the building has been done in a bright orange, matching the eclectic feel of the Neighborhood Of The Arts (NOTA). See how it looked before on Google Streetview external link.

The second floor has had a rooftop patio added for residents of the apartments. [PHOTO: Steve Vogt]
The second floor has had a rooftop patio added for residents of the apartments.

The former storefront on the first floor is being converted to an apartment. [PHOTO: Steve Vogt]
The former storefront on the first floor is being converted to an apartment.

The second floor is also being converted to an apartment. [PHOTO: Steve Vogt]
The second floor is also being converted to an apartment.

If you are interested in learning more, stop into Artwalk Tile external link and ask for Joe!

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This entry was posted on Monday, December 8th, 2014 at 9:34 pm and is filed under Rochester News, Urban Development. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

13 Responses to “Development Update… 179 Atlantic Avenue”

  1. ACW says:

    I have walked past that building a few times and could never figure out what it was supposed to be. I hope that this renovation is evidence that there’s enough desire for new housing in the neighborhood for a savvy developer to buy that awful full-block parking lot across the street and replace it with something worthwhile.

  2. Sean Davis says:

    Not this really tips the scale or anything, but how many new “upscale apartments” are being added in the City over the next 1-2 years? Midtown, Hive at 155, Bevier Building, South Ave apts (next to Dinosaur), 300 Alexander, Edge of the Wedge….I know I’m forgetting a ton too. Don’t get me wrong, it’s very exciting. But do they really excpect thousands and thousands of people to move downtown during that time?

  3. MAT says:

    An intriguing plan for developing the lot across the street is working its way through the approval process. I expect it to go public as soon as today. Also, don’t forget Dutton’s impressive renovation of the Factory on Russell St that is ongoing. Lots going on in the neighborhood. Anyone know when Morgan will start work on their new apartments on University?

    Also, a quick aside, I hate conversion of first floor storefronts to apartments. They inevitably look trashy and take away from the street life. With all of the new residents and workers moving in to NOTA, they’ll need places to eat and shop too…

  4. marshall allen says:

    That’s great! Speaking of smaller projects… Do you know what is happening to the church at the southeast corner of Clinton and Meigs?

  5. RE: Church at Clinton and Meigs – It’s being converted into a videogame bar by the owners of the Owl House. Very excited for this project.

  6. Ben says:

    “Don’t get me wrong, it’s very exciting. But do they really excpect thousands and thousands of people to move downtown during that time?”

    According to the downtown housing market report, yes they do, they project the “downtown” population to increase by 1,700 people in the next two years.

    Page 13: http://www.rochesterdowntown.com/wp_rddc/wp-content/uploads/2014/10/2014-Downtown-Housing-Market-Report-FULL-PACKAGE-10-24-14.pdf

  7. Peter says:

    “Not this really tips the scale or anything, but how many new “upscale apartments” are being added in the City over the next 1-2 years? Midtown, Hive at 155, Bevier Building, South Ave apts (next to Dinosaur), 300 Alexander, Edge of the Wedge….I know I’m forgetting a ton too. Don’t get me wrong, it’s very exciting. But do they really excpect thousands and thousands of people to move downtown during that time?”
    I always wonder this too, how many ‘high-end’ apartments can people afford in Rochester? How about just building ‘apartments’? Not low-income, just regular, average, apartments.

  8. I mean, high end apartments in Rochester are pretty regular/average. I mean. Let’s think about this a second. The highest end apartments in Erie Harbor are just under $1800 a month. Given a basic 40x rule, this translates to a gross income of $72,000 a year. This is a couple with just $36,000 of income each. That translates to $17.35 an hour of salary. While this is not McDonalds level, it’s absolutely deli-counter-at-a-wegmans level. I’m not sure how much more average you’re looking for. Apartments are not generally built for middle income to begin with; that’s how filtering works. In 10 years, the new apartments will be eminently affordable for just about anyone. Anyway, 300 Alexander is significantly cheaper than Erie Harbor and exactly what you’re looking for. They’re just called luxury (and to a point are) for marketing and appeal purposes.

  9. wings-of-progress says:

    Can I ask what makes it high-end?

  10. Irene Allen says:

    I know many people, empty nesters from Rochester area and young professionals moving here from bigger cities, who would rather have an apartment than a house, but cannot find apartments that they consider nice enough. Most Rochester apartments marketed as “high end” or “luxury” really aren’t – and the rents reflect that.

  11. John says:

    MAT, can you direct me to the information about the development on the lot across the street? I’m very interested, I hope some good is done there.

  12. ELF says:

    John, this was posted on the Beechwood FB page yesterday:

    “BIG development news. The “Gleason Lot”–the long-vacant lot at 186 Atlantic Avenue (bordered by Atlantic, Norwood, and Anderson) will be transformed into a brewery/tasting room and a light industrial building. The brewery/tasting room building will house Three Heads Brewing (3HB) of Honeoye Falls and will front Atlantic Avenue. The light industrial building, not yet leased, will be at the corner of Anderson and Norwood.
    The developer is FSI of Rochester. City review of the proposed site plan is underway. Will attempt to get electronic renderings to post here. Neighborhood of the Arts Neighborhood Association is connected with City and developer to ensure we are in the loop during all stages of the process. Stay tuned for more.”


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