{"id":10042,"date":"2015-01-20T07:12:58","date_gmt":"2015-01-20T12:12:58","guid":{"rendered":"http:\/\/www.rochestersubway.com\/topics\/?p=10042"},"modified":"2015-01-22T10:16:10","modified_gmt":"2015-01-22T15:16:10","slug":"three-heads-brewery-tasting-room-planned-for-neighborhood-of-the-arts","status":"publish","type":"post","link":"https:\/\/www.rochestersubway.com\/topics\/2015\/01\/three-heads-brewery-tasting-room-planned-for-neighborhood-of-the-arts\/","title":{"rendered":"Three Heads Brewery &#038; Tasting Room Planned for Neighborhood Of The Arts"},"content":{"rendered":"<p><a title=\"FSI Development of Rochester plans to build a brewery and tasting room on the empty lot at 186 Atlantic Ave. for lease to Three Heads Brewing.\" rel=\"lightbox-186atlantic\" href=\"https:\/\/www.rochestersubway.com\/images\/photos\/three-heads-brewery-renderings-rochester-01.jpg\"><img decoding=\"async\" style=\"margin:0px 0px 6px 0px;\" src=\"https:\/\/www.rochestersubway.com\/images\/photos\/three-heads-brewery-renderings-rochester-01.jpg\" border=\"1\" alt=\"FSI Development of Rochester plans to build a brewery and tasting room on the empty lot at 186 Atlantic Ave. for lease to Three Heads Brewing.\" width=\"100%\" \/><\/a><br \/>\n<small><i>By <a href=\"https:\/\/www.rochestersubway.com\/topics\/2009\/01\/contributors\/#about-mike-governale\">Mike Governale<\/a><\/i><\/small><\/p>\n<p>You may have heard FSI Development of Rochester has purchased the empty lot at <a href=\"https:\/\/www.google.com\/maps\/place\/186+Atlantic+Ave,+Rochester,+NY+14607\/@43.156742,-77.57965,17z\/data=!3m1!4b1!4m2!3m1!1s0x89d6b59951738adf:0xa27e9a8fc3211e12\" target=\"_new\">186 Atlantic Ave <img loading=\"lazy\" decoding=\"async\" style=\"position:relative; top:2px;\" alt=\"external link\" src=\"https:\/\/www.rochestersubway.com\/images\/icon_link.gif\" width=\"15\" height=\"11\" border=\"0\"><\/a> (a.k.a. The Gleason Lot). Here at RocSubway we&#8217;ve fantasized about filling in this empty lot for quite some time. And although it&#8217;s not <a href=\"https:\/\/www.rochestersubway.com\/topics\/2013\/05\/filling-in-holmes-tract\/\">our original vision<\/a>, the actual plan may be even better than how we dreamed it \u2013 primarily because it involves a local brew. <\/p>\n<p>FSI is planning to build a brewery and tasting room on the southeast corner of the site\u00a0to lease to\u00a0<a href=\"http:\/\/threeheadsbrewing.com\/\" target=\"_new\">Three Heads Brewery <img loading=\"lazy\" decoding=\"async\" style=\"position:relative; top:2px;\" alt=\"external link\" src=\"https:\/\/www.rochestersubway.com\/images\/icon_link.gif\" width=\"15\" height=\"11\" border=\"0\"><\/a>\u00a0of Honeoye Falls. Damn, why didn&#8217;t we think of this&#8230;<\/p>\n<p><!--more--><a title=\"The 19,500 square foot building will primarily be a manufacturing facility, but will also include retail sales, an indoor tasting room, and outdoor patio.\" rel=\"lightbox-186atlantic\" href=\"https:\/\/www.rochestersubway.com\/images\/photos\/three-heads-brewery-renderings-rochester-02.jpg\"><img decoding=\"async\" style=\"margin:0px 0px 6px 0px;\" src=\"https:\/\/www.rochestersubway.com\/images\/photos\/three-heads-brewery-renderings-rochester-02.jpg\" border=\"1\" alt=\"The 19,500 square foot building will primarily be a manufacturing facility, but will also include retail sales, an indoor tasting room, and outdoor patio.\" width=\"100%\" \/><\/a><br \/>\nThe planned 19,500 square foot building will primarily be a manufacturing facility, but will also include retail sales, an indoor tasting room, and outdoor patio. There will also be extensive landscaping ($40,000 worth at least) and public space improvements (sidewalks, curbs, LED lighting, etc.). <\/p>\n<p><a title=\"According to Evan Lowenstein of the NOTA Association, the brewery owners are extremely excited about the neighborhood, as is the developer, who is known for several other projects in the area.\" rel=\"lightbox-186atlantic\" href=\"https:\/\/www.rochestersubway.com\/images\/photos\/three-heads-brewery-renderings-rochester-03.jpg\"><img decoding=\"async\" style=\"margin:0px 0px 6px 0px;\" src=\"https:\/\/www.rochestersubway.com\/images\/photos\/three-heads-brewery-renderings-rochester-03.jpg\" border=\"1\" alt=\"According to Evan Lowenstein of the NOTA Association, the brewery owners are extremely excited about the neighborhood, as is the developer, who is known for several other projects in the area.\" width=\"100%\" \/><\/a><br \/>\nAccording to Evan Lowenstein of the NOTA Association, the brewery owners are extremely excited about the neighborhood, as is the developer, who is known for his projects in the area such as the Pomodoro\/Saha\/Revelry complex on University Avenue, and the near-complete townhouses on Park Avenue (at Barrington). <\/p>\n<p><a title=\"The developer hopes the building will be built and open for brewery operations, retail sales, and tastings by July 1.\" rel=\"lightbox-186atlantic\" href=\"https:\/\/www.rochestersubway.com\/images\/photos\/three-heads-brewery-renderings-rochester-04.jpg\"><img decoding=\"async\" style=\"margin:0px 0px 6px 0px;\" src=\"https:\/\/www.rochestersubway.com\/images\/photos\/three-heads-brewery-renderings-rochester-04.jpg\" border=\"1\" alt=\"The developer hopes the building will be built and open for brewery operations, retail sales, and tastings by July 1.\" width=\"100%\" \/><\/a><br \/>\nThe developer hopes the building will be built and open for brewery operations, retail sales, and tastings by July 1. The brewery is expected to employ 20 people. A small light industrial building may be planned for the northwest corner of the site (Norwood and Atlantic) as a Phase 2 \u2013 if, and when a tenant can be found.<\/p>\n<p>The City and developer are currently seeking\u00a0sign-off on this project from the neighbors. <\/p>\n<p>Any suggestions, questions or concerns regarding this project should be directed to Mitch Rowe, Director of Planning &#038; Zoning at <a href=\"mailto:rowecm@cityofrochester.gov\">rowecm@cityofrochester.gov<\/a> or 428-6858.<\/p>\n<p>UPDATE: The brewery was designed by Al Pardi and Jenna Lettenberger of <a href=\"https:\/\/www.facebook.com\/PardiPartnershipArchitects\" target=\"_new\">Pardi Partnership Architects <img loading=\"lazy\" decoding=\"async\" style=\"position:relative; top:2px;\" alt=\"external link\" src=\"https:\/\/www.rochestersubway.com\/images\/icon_link.gif\" width=\"15\" height=\"11\" border=\"0\"><\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Mike Governale You may have heard FSI Development of Rochester has purchased the empty lot at 186 Atlantic Ave (a.k.a. The Gleason Lot). Here at RocSubway we&#8217;ve fantasized about filling in this empty lot for quite some time. And although it&#8217;s not our original vision, the actual plan may be even better than how [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10738,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_s2mail":"","footnotes":""},"categories":[3095,114,79],"tags":[3127,3131,1989,1988,155,210,119,350,3128,3122,2196,3132,3123,1330,1990,1957,3130,3124,3126,3125,3129,984,1963],"class_list":["post-10042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-architecture-2","category-rochester_news","category-urban_development","tag-186-atlantic-avenue","tag-al-pardi","tag-anderson-avenue","tag-atlantic-avenue","tag-city-of-rochester","tag-development","tag-development-plans","tag-evan-lowenstein","tag-fsi-development","tag-gleason-lot","tag-honeoye-falls","tag-jenna-lettenberger","tag-mitch-rowe","tag-neighborhood-of-the-arts","tag-norwood-street","tag-nota","tag-pardi-partnership-architects","tag-pomodoro","tag-revelry","tag-saha","tag-three-heads-brewery","tag-university-avenue","tag-urban-development"],"_links":{"self":[{"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/posts\/10042","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/comments?post=10042"}],"version-history":[{"count":12,"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/posts\/10042\/revisions"}],"predecessor-version":[{"id":10050,"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/posts\/10042\/revisions\/10050"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/media\/10738"}],"wp:attachment":[{"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/media?parent=10042"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/categories?post=10042"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rochestersubway.com\/topics\/wp-json\/wp\/v2\/tags?post=10042"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}