Last year, as part of ROC Transit Day , we planned a city-wide treasure hunt where teams followed a series of clues (for over 19 miles) to be the first to find a $500 cash prize at the end. The only catch: No motor vehicles. All teams were required to use public transit, walk, or bike. (it’s in the rules!)
This year (Thursday, June 18) we’re doing it again. It’s completely free to enter, but you must pre-register here before June 17. Right now we only have 6 teams signed up, so your odds would be pretty good; as long as you have a good working knowledge of Rochester.
Still not sure if you’ve got the right stuff? Take a look at the clues from LAST year and see how well you’d fare…
ROC Transit Day is next week – Thursday, June 18. Rochester will be going car-free in support of a healthier community and we’ve lined up a fun day to celebrate… bus rides for you and the family, a street dance competition , city-wide treasure hunt , music all afternoon outside Rochester Central Library. Oh, and did someone say flash mob ?
So if you haven’t already, pull together a team of friends or co-workers and hop a bus on June 18. And if you need fare cards, contact us now …
Have you ever done something so crazy you started to question your own sanity? A few weeks ago a little voice inside my head said, “DUDE, you should totally organize a flash mob!” Most sane people would have chuckled to themselves and ignored the voice. Not me. I listened to it.
So now here I am, asking you to join me for what could be the most insane (yet wildly entertaining) 5 minutes that downtown Rochester has seen in quite a while. If you’re feeling a little bit crazy, the details are after the jump…
Reconnect Rochester is a non-profit organization I founded a few years ago to advocate for transportation alternatives in Rochester. We work for pedestrian-friendly streets, and we push for improved public transportation. These things are important to me because I’ve seen firsthand what happens to places that focus too much attention on providing spaces for automobiles, and not enough on spaces for people.
If you don’t quite get what I’m talking about, you can listen to me blabber on . But if you’re already with me, please make plans to leave your car at home this Thursday; a day we’re calling “ROC Transit Day”…
A $500 CASH prize is up for grabs in The Great ROC Transit Day Treasure Hunt!
On June 19, FIVE HUNDRED DOLLARS (U.S.) will be hiding somewhere in Rochester. The first person (or team of people) to find it will take all. There’s just one catch… no cars allowed. To claim this jackpot you’ll need to use the bus system, walk or bike. Get your first clue now at www.ROCtransitday.com .
For ROC Transit Day 2013 we gave away nearly 1,000 transit fare cards and asked Rochesterians to ditch their cars for one day in support of a healthier community. 30 different forward-thinking organizations (and many intrepid individuals) pledged to ride public transit that day.
The days are getting longer, and (slowly) the air is getting warmer. Soon enough the sweet scent of Lilac will be in the air. This can only mean one thing… ROC Transit Day will soon be here!
If you drive in your car to work alone each day, you’re probably asking yourself, “Why would I want to ride public transit when I can just drive my Nissan Leaf (or whatever)?”
Well, I could list all the reasons why public transportation is healthier for our earth, healthier for our bodies, and healthier for our community. But that would be boring. Instead, watch this video and hear it straight from the mouths of your fellow Rochesterians…
Rex the Rhino is planning his bus ride as we speak. Music buskers are tuning up for their performances during the evening rush hour on Main Street. Murphy’s Law on East Avenue is priming the kegs for our happy hour celebration (RSVP here ). And our volunteers are wrapping up HUNDREDS of prizes to deliver to random transit riders.
Get Your Fare Card!
Best of all, we still have 300 limited edition ROC Transit Day fare cards left to give away before the 20th. And we’re making them available to you now – first come first serve. Send us your mailing address and let us know how many fare cards you’d like (no more than 5 per person please). Email your request to firstname.lastname@example.org.
We can’t guarantee on time delivery for requests made after Sunday, June 16. So email us now!
A few short weeks ago I told you about ROC Transit Day 2013. The idea is simple… pedestrians make for a vibrant city. The more people Rochester has walking the streets instead of driving, the stronger our community will be; and the stronger our local economy will be. ROC Transit Day is a holiday from our cars. It’s a day to celebrate local businesses. And it’s a day to cast a symbolic vote for a stronger transit system…
A year and half ago I managed to convince RGRTA to try something new. I said, “let me give away free bus rides for one day.” I imagined most people would say “no thanks, the bus isn’t for me.” But I also knew my mom was right when she said, “try it, you might like it.” That year I think maybe 200 people participated and left their cars at home for the day.
What began as a fun little experiment, has turned into ROC Transit Day – a full blown Rochester holiday from our cars. This year ROC Transit Day will be on Thursday, June 20.
In this, its second year, the volunteers at Reconnect Rochester are giving away 1,000 special edition RTS fare cards – designed by yours truly. And we’re asking Rochester’s business community to get involved too…
If you’re like most people, you’ve used public transit in other cities—maybe while sightseeing in NYC or backpacking through Europe—but then you come home to Rochester and you get right back in your car and drive everywhere you need to go. We may not even think about it. It’s just habit.
On those days when I do leave my car at home and take the bus to work, it’s like being on vacation; from my routine. I don’t have to hunt for a parking space and lock up my car, or hike thru a nasty parking lot or gloomy garage. I just step off the bus and I’ve arrived.
I still remember the way I felt the first time I used the bus in Rochester. It was almost euphoric, really. I felt like I was free. Exactly the opposite of the way this video makes me feel…
After the Erie Canal was rerouted south of downtown Rochester, the Rochester
Industrial & Rapid Transit Railway (the subway) was built in
its place as a link between the five different railroads and interurban trolley
lines that served the Rochester area. As the industrial landscape of Rochester
changed, and highways replaced the railroads, the Rochester subway gradually
became a relic of a bygone era. In 1956 the subway was abandoned and much of
its route was converted into Interstate 490 built to connect Rochester
with the New York State Thruway (I-90). Read more about the history of the Rochester Subway.
RochesterSubway.com exists to help spark
public dialogue around how we can better connect the neighborhoods of Rochester
NY, surrounding communities, and their cultural offerings. Rochesters
future is written in her past. Let's rediscover it.